Liquid Death

I was contacted by multi-Emmy-winning cinematographer Nathan Thompson who asked me to work on his concept for a commercial for the beverage product named Liquid Death. Nathan's concept called for a pastiche of Spaghetti Westerns such as The Good, The Bad and The Ugly. All the shots of the main character should be in extra closeup ending with a stack of Liquid Death cans and the top can getting shot off the top. Now that's cool!